Last updated August 23, 2026

A wide sandy beach curving along the bay at Jurerê Internacional, with the town and forested hills visible in the distance

Rafael Bernardino Mattei / Wikimedia Commons, CC BY-SA 3.0

Florianópolis

Where to Stay in Jurerê Internacional, Florianópolis

Jurerê Internacional is a planned beach district on the northern shore of Santa Catarina Island, built up since the 1980s around a roughly 3km stretch of sand facing the calm waters of Baía Norte rather than the open Atlantic. Wide avenues, gated residential streets, and a cluster of beach clubs and restaurants along the sand give it a more manicured, resort-like feel than most of Floripa's other beaches, and it's widely considered one of the safer, more upscale places to stay on the island.

What it's actually like to stay here

Polished and low-key by day, livelier in the evening around the beach clubs and restaurant strip closest to the water. The gated streets stay quiet, and the whole area feels more like a planned resort community than a typical Brazilian beach town — a trade-off some visitors love and others find a little sterile.

Stay here if

Stay here if calm, family-friendly bay water, a resort-style hotel, and an easy, low-hassle beach stay matter more than nightlife variety or budget prices.

Stay elsewhere if

If you want budget pousadas, backpacker energy, or a bohemian town to wander at night, Jurerê will feel too quiet and too built-for-cars — Lagoa da Conceição is the better fit for that.

Walkability
The beachfront strip itself, with its restaurants and beach clubs, is easy to walk end to end, and most hotels sit within a few minutes of the sand. The gated residential streets behind it are walkable too, but the area as a whole is spread out along wide avenues rather than compact, so covering it on foot takes longer than its map size suggests.
Noise at night
Quiet overall, especially on the residential side streets. The beachfront strip picks up in the evening around the beach clubs and restaurants, but it's nowhere near as loud or late as Lagoa da Conceição's bar scene.

Best Hotels in Jurerê Internacional, Florianópolis

Jurerê Beach Village

★★★★
  • 👨‍👩‍👧 Best for families
  • 🏖️ Best for beach access

Our take Sheer convenience is the appeal: calm bay sand with pools and organized activities right on site, cutting out much of the planning a beach day usually takes.

Highlights

  • Direct access to Jurerê's calm, bay-facing beach, a real advantage for families with young kids.
  • Multiple pools and organized children's activities reduce the need to plan a full day out.
  • Several dining options on site, useful on days you'd rather not leave the resort.

What to know

  • A large, busy property in peak summer, better suited to resort energy than a quiet retreat.
  • Some rooms face inland rather than the beach, so it's worth checking the room type if a sea view matters.
Check availability on Booking.com

Villas Jurerê Hotel Boutique

★★★★
  • ❤️ Best for couples

Our take Villas Jurerê trades resort scale for a smaller, more personal boutique stay, and the short walk to the beach means it doesn't give up much in exchange.

Highlights

  • A short walk from Jurerê beach, without the scale of the area's bigger resort hotels.
  • Each room is individually decorated, giving it more character than a standard chain property.
  • An on-site spa with a sauna, a nice extra for a beach stay.

What to know

  • Being a small property, it can book out faster than larger hotels nearby during peak summer weekends.
Check availability on Booking.com

Transportation & practical information

There's no useful public transit link directly along the beachfront strip, and the drive into Centro or across to Lagoa da Conceição typically runs 30 to 40 minutes depending on traffic — a real trip, not a quick hop. Uber and 99 both operate reliably here, and most hotels can arrange a taxi.

Each of the island's main bases is walkable on its own, but they sit in very different parts of a large island — Jurerê in the north, Lagoa da Conceição roughly in the center, and Centro on the western, mainland-facing shore — so moving between them means a real drive, typically 20 to 40 minutes depending on traffic. A rental car adds flexibility for beach-hopping and day trips, but ride-hailing apps cover the same ground without the hassle of island parking, so a car is a convenience rather than a necessity.

Frequently asked questions

Is Jurerê Internacional good for families?
Yes — the bay's calm, shallow water is easier for kids than the island's open-ocean surf beaches, and several hotels here are set up as family-friendly resorts with pools and organized activities.
How far is Jurerê Internacional from downtown Florianópolis?
It's a real drive, typically 30 to 40 minutes depending on traffic, since Jurerê sits on the island's northern tip and Centro is on the western, mainland-facing shore. There's no quick public transit shortcut between them.

Related areas

An aerial view over Lagoa da Conceição's lagoon village, with the sand dunes and forested hills of the island behind it

Mariordo (Mario Roberto Duran Ortiz) / Wikimedia Commons, CC BY-SA 3.0

Lagoa da Conceição

Best for: Nightlife, Couples, First-time visitors

The yellow twin towers and covered walkway of the historic Mercado Público building in downtown Florianópolis, with visitors in the square outside

Céline (Paris), modified by Fulviusbsas / Wikimedia Commons, CC BY-SA 2.0

Centro

Best for: Architecture lovers, Budget travelers, First-time visitors

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